Achieving Success through Effective Business Communication. Chapter 1.

In chapter 1 it will explain the importance of effective communication to your career and to companies you will work with. It helps you describe the communication skills employers will expect you to have and the nature of communicating in an organization. It also describes the communication process model and the ways the social media are changing the world of business communication. The chapter also gives you guide lines for using communication technology effectively. Last but not least gives you guidelines for making ethical communication decisions.

In the business world effective communication always needed to communicate through Internet, diverse work force, and team-based organization.  Communication must be practical, factual, concise, clear, and persuasive. Communication in organization is really importance to keep progress still on track. There are internal communications that are used to communicate within organization and External communication that use to carries information up, down, and across the organization. Both internal and external communications are being used in formal and informal communication.

It provides:

• Practical information
• Clarify expectation
• Gives facts rather than vague impressions
• Present information efficient manner

An audience centered approach involves understanding and respecting the members of your audience and making every effort to get your message across in a way that is meaningful to them. (you attitude). When keeping your audience’s needs in mind helps you ensure successful messages.

Crowdsourcing is a problem solving that business groups come together to find a solution. Also problems are broadcast to an unknown group of solvers in the form of an open call for solutions and insight to market trends.

Business Communications 2.0 can increase the speed of communication, lower cost, improve expertise and boost employee satisfaction in both internal and external communication. In Business Communications 1.0 messages scripted by designated communicators, then approved by authority, everything is very simple structured. A business tendency of 1.0 is publication and lecture where as 2.0 is conversation and discussion. Meaning 2.0 is faster communication to improve business and satisfaction and better to use.

Video on communication skill.